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Formula One at CEME!

Formula One at CEME!

‘Yes, yes and YES!’ – we all said when Qualcomm decided to shoot their next promotion at CEME.

Qualcomm is an American multinational semiconductor and telecommunications equipment company that designs and markets wireless telecommunications products and services. They’re sponsoring the Mercedes Team at Formula One.

Mercedes-Benz is currently involved in Formula One as a constructor under the name of Mercedes-AMG Petronas Motorsport. They have brought a beautiful petronas car to CEME for the two-days filming.

The star of the new promotional film was British racing driver, also four-time Formula One World Champion; Louis Hamilton. He is often considered the best driver of his generation and widely regarded as one of the greatest drivers in the history of the sport

Eamonn Cole, Conference Director said: ‘ This is a great piece of business for CEME, we are delighted to host the team, Louis Hamilton and this amazing Mercedes Petronas Car at CEME for two days, and we hope that they will have a great time and returning to us in the future for further filming’

The news of the shoot traveled fast at the CEME Campus, and even our CEO visited the filming site on both days.

Ranjith Kumar, Event Manager who was responsible for the event said: ‘It was fantastic, I really enjoyed working with Qualcomm. I was also happy to see our Chief Executive coming down and personally say hi to the team, it was very engaging. All in all both days went smooth, there was a lot of work to be done. Having a high profile celebrity on site increased the pressure, yet the team delivered a spotless service. I am very proud of them’

We are yet to follow up with the directors of the shoot, but we are confident they will choose CEME again, for their next campaign.

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